Product titles are the first point of contact between sellers and potential buyers. A well-crafted title can significantly impact your product's visibility and sales potential. When creating a product title, the primary goal is to provide clear, concise, and accurate information that helps buyers understand exactly what you're selling.
Purpose of a Clear Product Title
- Helps buyers find your product quickly
- Improves search visibility
- Increases likelihood of sale
Recommended Format
- Use exact product model/name
- Include brand name
- Avoid generic descriptions
- Year of Production/Model
- Always include current or relevant year
- Helps buyers understand product age/relevance
Formatting Rules
- Use lowercase letters
- Avoid ALL CAPITAL LETTERS
- No unnecessary punctuation
- Maximum 70 characters recommended
Examples of Good Titles
- "Samsung Galaxy A54 2023"
- "Toyota Corolla 2022 Sedan"
- "HP Pavilion Laptop 15-inch 2023"
Examples of Poor Titles
- "SAMSUNG GALAXY A54!!!"
- "amazing phone for sale"
- "new phone cheap"
Common Mistakes to Avoid
- Excessive capitalization
- Adding irrelevant information
- Using special characters
- Misleading descriptions
Consequences
- Titles not following guidelines may be:
- Not published
- Removed from platform
- Reduced search visibility
Technical Recommendations
- Use standard naming conventions
- Be precise and specific
- Focus on searchable keywords